AI Content Strategy: A Practical Guide

Many people misunderstand AI writing: they think it’s about throwing a task to ChatGPT and publishing directly.

The result? Homogenized content that readers can spot as AI-generated instantly.

A real AI content strategy treats AI as your collaborator, not your replacement.

My Workflow

Step 1: Human Sets the Direction

Every week I spend 2 hours on content planning:

• Determine this week’s themes
• List the core messages I want to convey
• Collect relevant cases and data

This step must be done manually. AI can help you execute, but you must control the direction.

Step 2: AI Expansion

Use nohoo.im to expand ideas into drafts:

• Provide clear prompts and context
• Let AI generate multiple versions
• Choose the one closest to your style

Step 3: Human Polish

After the draft is ready, I:

• Remove all “firstly,” “secondly,” “in conclusion”
• Add personal experiences and opinions
• Adjust the tone to make it sound like “me”

Step 4: Multi-platform Adaptation

The same content needs different presentations on different platforms:

• Blog: Long-form, in-depth
• Twitter/X: Quotes, fragments
• LinkedIn: Professional, insights

nohoo.im can generate multiple versions with one click.

Efficiency Gains

Using this method, my content output went from 1 piece per week to 5 pieces per week, without sacrificing quality.

The key isn’t how powerful AI is, but how you use it.